Keynote / Saudi Arabia
DeepFest × LEAP
Generative media, creative technology and what comes after the video clip.
Aaron Jones / Speaker & creative technologist
A builder’s view
of what comes next.
I’ve spent my career turning emerging technology into things people can experience. On stage, I share what it takes to get there—and what we could build next.
Keynotes · Live demonstrations · Panels · Workshops
On stage & in conversation
- DeepFest × LEAP
- AWS Summit London
- AI Accelerator Institute
Hear the conversation
The ideas.
The detail.
The human bit.
This excerpt gets into expressive AI avatars, how the pieces fit together, and where they might be useful. It’s a taste of the conversations I bring to a stage.
AI Accelerator Institute · Fireside conversation
64-second excerpt · Captioned
A few rooms I’ve been part of
On stage.
In the conversation.
From a keynote to a panel, or a live demonstration that gives people something to try. Different settings, grounded in the work.
Panel / London · 2024
AWS Summit
Joining the generative AI conversation with other people building in the field.
Fireside conversation
AI Accelerator Institute
Getting into the technology—and the human questions behind it.
Watch an excerpt ↑Speaking / Saudi Arabia · 2024
LEAP
Exploring how new AI capabilities become products and experiences.
Live AI demonstration / London · 2025
London Tech Week
Giving visitors a conversation with AI hosts, not just a presentation about them.
Explore the project ↗What we could explore
Big shifts.
Real experience.
We’ll shape the session around your audience: what they already know, the questions they’re asking and what they need to leave with.
01From generative video to interactive worlds
What changes when AI stops giving us a finished clip and starts responding as we create? A look at real-time video, conversational characters and world models, informed by the systems I’m building.
For: creative teams, product leaders and technology audiences.
Take away: a clearer picture of what is possible now, what is still research, and where your team could experiment.
02Turning research into something people use
A research result is a beginning. The next job is finding a use for it, building the team and making the experience work outside the lab. I draw on visual search, zero-shot talking photos and live AI projects I’ve led.
For: founders, innovation teams and business leaders.
Take away: practical questions for deciding what to build, who needs to be involved and how to test whether it matters.
03Making space for new forms of creativity
At Big Screen Hack, filmmakers and engineers came together to make films in 48 hours and screen them in Cannes during festival week. What happens when people get the tools, collaborators and permission to try?
For: filmmakers, creative organisations, educators and cultural events.
Take away: ways to design creative experiments that lead to work people can see, share and respond to.
04Building before the market catches up
From social enterprise at nineteen to visual search, generative video and now world models. An honest founder’s perspective on spotting an opening, doing the work and learning when the first answer isn’t the right one.
For: entrepreneurs, startup communities and leadership teams.
Take away: a way to think about timing, uncertainty and the people you need around you.
For your event
Let’s find the
right format.
I start with the room, not a fixed deck. Tell me who’s coming and what you want the conversation to open up.
Keynotes & live demonstrations
A clear story, examples from the work and, where it fits, technology your audience can experience. We agree the technical setup and a reliable backup beforehand.
Panels & fireside conversations
A founder and practitioner’s perspective, with space for questions, different views and the details that don’t fit on a slide.
Workshops & leadership sessions
A smaller room to work through your own opportunities: what to explore, what to question and what a useful first experiment could look like.
A little background
Builder. Founder.
Creative technologist.
Aaron Jones BEM is a creative technologist and founder working across generative media, real-time AI and interactive worlds. As founder and CEO of Yepic AI, he led the development of AI video products and projects for international brands and government. His earlier work includes ethical-fashion social enterprise Fikay and visual search with SeeFashion.
He is building StoryMachine and brings filmmakers and engineers together through Big Screen Hack. He received the British Empire Medal in 2016 for services to ethical fashion.
More about my career & recognition ↗Start with a conversation
Who’s in the room?
What could we open up?
Tell me about your event, your audience and the questions you want to explore. We’ll work out whether I’m the right fit.